Permanent Full Time
inspHire is a business within the Kerridge Commercial Systems Group (KCS) and boasts global recognition as a specialist software provider; delivering fully integrated trading and business management solutions to companies in the rental industry – wherever they are in the world.
With a unique depth of knowledge and experience in the rental industry, inspHire has a wide range of clients who rent, sell and service construction equipment and audiovisual and event products.
Our pedigree has helped us develop state-of-the-art solutions, including two cloud subscription products, OnRent and Current RMS, which take our customers into a new era of flexible, scalable and readily available trading - wherever and however they work.
Overview of the role:
To bring our strategy to life, we are seeking a driven, confident, and passionate Marketing Executive with an abundance of ideas to join the marketing team, reporting to the Marketing Manager. Working closely with other members of the team, you’ll be responsible for developing and delivering exciting, forward-thinking campaigns and enticing content, whilst building relationships with industry publications and professionals and helping push all digital marketing efforts including SEO and PPC. You’ll bring with you an array of techniques and methods to promote our products, services and public image. With customers at the heart of what we do, we’re looking for someone who can help us continue to successfully reach our worldwide audience.
Responsibilities:
- Running social media channels, creating engaging content and scheduling posts
- Researching industry and technology trends that drive digital performance
- Writing engaging and informative blog content and press releases
- Creating enticing website content, with fresh ideas being explored
- Creating forward-thinking campaigns and monitoring and evaluating their performance
- Reaching out to happy customers for testimonials & reviews
- Working closely with the design team on an array of projects
- Organising and attending trade shows globally (travel may be required)
- Sourcing advertising opportunities & liaising with industry publications
- Writing and proofreading copy for print and digital material
- Developing and improving on our marketing strategy
- Being actively involved in SEO efforts
- Helping manage our Google Ads account
- Monitor progress of campaigns and report on performance
- Collaborate on ABM and prospecting strategies
- Work with the sales and marketing team to maintain accurate and up-to-date data
- Generate high-quality website traffic and drive digital conversions
- Bring new, exciting & creative ideas to the table
Personal profile:
- Graduate-level marketing/business/media qualification or equivalent experience
- At least 1 years + previous experience in a marketing assistant or executive role
- Self-motivated and a positive can-do attitude
- Good teamwork skills
- Strong written and communication skills
- Great organisation, time-management and planning skills
- Knowledge and experience with SEO and PPC
- Social media awareness, interest and knowledge
- Experience using marketing software/tools such as Analytics, Google Ads, HubSpot, CRM
- Ability to report on the effectiveness of campaigns
- Great data management
- Good research and presentation skills
- Strong attention to detail and willingness to get stuck in
If the above role excites you and you think you’ve got what it takes to help push our brand further forward, then apply for this role today.
